There seems to be a lack of self-awareness in the LinkedIn marketing world. Finding my email and sending me a cold message about how you will help me generate leads isn’t going to land well. If that’s the approach you’re recommending, it will annoy more people than it gains. If that’s not the approach you… Read More Self-aware
The carrot for learning shouldn’t be a certificate, accreditation, or approval. The stick for learning shouldn’t be mandated completion or 100% pass marks. Help people understand their own motivations for wanting to learn and their limits which will stop them starting or continuing. Blunt tools do no favours for participants, or the people wielding them.
Jargon has become an unfortunate staple in L&D. Acronyms are thrown around with reckless abandon – ROI, LMS, etc., Amidst the three-letter acronyms, a new breed of buzzwords has emerged, each weirder than the last. I thought I’d come up with some more trendy lingo and glib phrases. Let’s just run them up the flagpole… Read More What we need is more jargon
Just telling people about how they can do their work better doesn’t necessarily mean they either a) want to know about it, b) hear about it, or c) want to change the way they do it. It’s a recurrent conversation in the world of learning where we are still pushing, selling from what a supply.… Read More A need doesn’t mean a demand
About 15 years ago I started looking at the way we did learning in the workplace and suspected we needed to modernise and reform. I was working in local government where we had little money as a result of decisions made about austerity and the funding in the public sector. I’m seeing similar conversations happening… Read More Here we go again
Lost and Desperate 