Within the 6 principles of Persuasion by Dr Robert Cialdini, one is scarcity. In the past we’d have limited access to training courses and led people into thinking they need us in LnD to help develop them. If learning content is available to everyone, there is no scarcity. You’ll have to find another way to… Read More Scarcity
When the unusual becomes normal. When the 40 second commute becomes a grind. When the same view bores you. When the shave hasn’t happened for a number of days. When the front door hasn’t been opened. When the indents in the carpet from the chair become permanent. Make sure you’ve got people in your network… Read More When the novelty wears off
That extra slice of cake. The 10 minutes more in bed. The next in the series of a binge-watch. The next chapter. The new outfit. The new bit of tech. A swift one at the end of the day. Do people get tempted by your learning support? And if not, why not?
The first person to volunteer might be the keenest but might not be the most skilled. They’ll being enthusiasm but might not have the ability. They’ll be ambassadors for you and what you’re doing but might not be able to put it across in the way you like. Why wouldn’t you support the keenest, most… Read More Volunteer
If you’re a regular reader of this blog then you can stop reading now as this isn’t for you. Every day I get at least one hit on this blog from someone who has searched for either the word ‘lost’ or the word ‘desperate’. This post is for you. The searcher. I don’t know what… Read More Lost or Desperate
Lost and Desperate 