What Happened When I Started Writing for the Algorithm

It’s been a week since I changed how I write my daily posts. A small shift, but worth reflecting on. I’ve kept to alternate days – Monday, Wednesday, Friday – and deliberately shortened the paragraphs. Not just short. Really short. Mobile-readable. Algorithm-friendly. And really uncomfortable to write! They take longer to prepare now; the editing,… Read More What Happened When I Started Writing for the Algorithm

Is LinkedIn’s New Algorithm Killing Your Content?

In the never-ending slog to try and promote yourself, the shift in how LinkedIn has changed its approach is the hot topic of conversation. I was delighted to stumble across a blog post from Hootsuite which is explaining exactly what the changes mean:

Testing testing

It feels like the LinkedIn algorithm is broken. Posts from 3 weeks ago are still showing up, while fresh and valuable content seems stuck in an invisible queue – either to be promoted and dropped off the engagement line. So, I’m running a (very unscientific) experiment to see if and how this post spreads and… Read More Testing testing

Two weeks late

I signed up for a webinar the other day from LinkedIn. It was a topic I was interested in with a couple of speakers I know and respect. I followed the links, got the email approval and went there at the appropriate time. At 5 minutes after the start time I was surprised it hadn’t… Read More Two weeks late

I don’t know

I mentioned the other day about how there seemed to be a shift in platforms and what people used to share. This was picked up by Fran Harrison who has started a poll on which platforms people use to share: You HAVE to choose ONE of these platforms to engage with and post on. You… Read More I don’t know