who hadn’t heard of 70:20:10.
They didn’t know about the Learning Technologies conference.
They didn’t maintain any professional development other than their training certificate they achieved 15 years ago.
Never assume that the message that you’re trying to spread has reached any further than the bottom of your garden.
Lost and Desperate 
But let me guess they had all the confidence in the world that they’re delivering exactly what the client needs.
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Exactly.
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You can lead a trainer to progress, but you cannot make him think.
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