The #LDInsight question last week was about the things that you are doing that are brilliant. I couldn’t answer since, for me, brilliance is in the eye of the beholder. One person’s standard of brilliance is likely to be different to another’s. Hence my belief that you should play to succeed and not play to win; it’s more assertive an allows people to define success for themselves.

Success for me is about being recognised as being creative and uncommon. Doing things differently means working against the received wisdom and that in itself is open to judgment by others.

If I’m challenging the way you work, make money and thrive it’s going to be hard to listen to me and it might appear the opposite of brilliant. Working to agree success is the foundation but it will mean creating friction and sparks.

Look for the sparks.