Asking people to help out can be great for growth and development. Unfortunately, it’s easy to over-ask and create a job within a job. For example, women of colour are often asked to take on additional responsibilities especially around diversity, equality, and inclusion (DE&I) tasks. They are less likely to have bosses who promote their work contributions.
If you’re expecting people to do a job within a job, make sure you’re creating capacity for it to happen and the people doing it get rewarded properly.
If you can’t pay people in cash, what can you reward them with? Exposure doesn’t pay bills so make sure it’s something meaningful.
At least pay people enough respect to work out whether you should be asking them in the first place.