I purchased something for my work the other day and wish I hadn’t now. My complaint isn’t product related – it’s a decent product. Similarly, the price was good and massively discounted.

What’s annoying in the post purchase service, namely emails. I’ve had three emails thanking me for buying so far – that’s in 4 days. I’ve had three emails suggesting alternative add-ons, as well as two emails ‘checking-in’ and suggesting follow a few Social Media channels to keep updated.

If this is you, stop now. I ‘know’ they’re automated emails but you’re turning me off your brand quicker than you might have ever dreamed.