Looking back at 2025, I am highlighting the posts that have garnered the most comments and views on LinkedIn as well as my personal favourites. Today it’s the posts which people have commented on and shared the most.

At number five was the callout to the Third Sector for guests on the Women Talking About Learning podcast. Next year, we will release a fabulous recording featuring the wonderful guests. What’s interesting is that it highlights the strong sense of community within the sector. We have put out call-outs for other recordings before now, but this post was amplified more than many others; the nature of nil/neutral and making things work with little resource in the sector demonstrates why people connecting people is so essential.

At four was a post about how I felt a bunch of providers had been gaslit by a poorly designed and executed tender proposal. The opportunity shifted, morphed and became something more than the sum of its parts. It was possible the process had simply been badly managed or that this was a genuine attempt to test the market and get a sense of what’s really happening and working in L&D right now. Whatever the context, we poured energy into work which was undervalued, and this hit a nerve. Apparently, it was more common than I’d anticipated. We did write to the organisation some months later to offer feedback and support for free. We’re still waiting for a response.

Simply citing a paper in ‘Learning isn’t in courses’ made it the third most commented post of the year. I think it resonated because there was academic ‘proof’ of what we felt…namely that people learn better when they’re in more pressured environments and when they self-determine and self-direct their learning. As was mentioned in the comments:

We’ve overvalued content and undervalued context

The second most commented and shared post was from April. I’d explained that I had been experimenting with the image generation capability within Chat GPT and asked it to create an image of me based on the requests I had made through the platform over the last few years. I wanted a photorealistic headshot for corporate work and to use the detail from all my ChatGPT requests to predict the most likely response. I was, apparently, a white British woman in her 40s to early 50s. It prompted people to try for themselves and created an interesting opportunity when we were able to engage and gather around a shared moment.

My most commented and shared post was from July, when I dug into why LinkedIn was – apparently – destroying people’s post engagement. It was fascinating to hear from people who had felt the same, and it’s intriguing that, since I’ve posted, even the approaches I saw and suggested have had to shift again. One thing that hasn’t changed: I still blog every day but only post on LinkedIn on Monday, Wednesday, and Friday. Views are down, but engagement is up.

Did any of these posts resonate with you? Which were the ones you remember commenting on? Let me know in the comments.