I’ve mentioned how marketing needs to improve a few times before but here’s yet another example. I connected with someone on LinkedIn with an interesting profile, who, a couple of days later, then started a sales pitch. I declined, they came back, I declined again. Their response : No problems Andrew. Completely understand. Great to… Read More Marketing sucks
Pay attention.Be astonished.Tell about it. Sometimes – Mary Oliver We never know when the lightning will strike. The quote above is from a book of poetry published in 2008. It was published on Instagram in 2013. Someone picked up the image from Instagram in a blog post in 2016. Someone re-blogged it last week. I… Read More Long distance learning
Good LnD will show people the path, help hack away the foliage getting in the way, explain why this route is being used, identify the door, explain how he door opens, and help the person place their hand on the door. Then leave the person to open the door themselves. Once they’ve done it, by… Read More Opening doors
Last week I mentioned how data was going to be used to support machine learning. I saw this article and realised just how far behind we are in learning terms. Just look at this example: Spotify knows that you started playing Lizzo’s “Truth Hurts” at 23:03, listened to it for one minute, then searched for… Read More Big Brother
How quickly does a learning programme have to show its value? Some will potentially take months or years before the outcomes are noticeable or measurable. Take sickness absence for example. Every organisation will have some form of intervention every 2-3 years. And what difference – exactly – does it make? How soon after some intervention… Read More Immediate effects
Lost and Desperate 