A Close Scrape

I get about one email a day like the one below: Hi Andrew, There’s a version of this pitch that leads with buzzwords and broad claims. This isn’t that. Man’s Name redacted, founder of Company Name redacted™, is an MBA, former CPA, and ex-PwC IT auditor who now helps organizations stop losing money through underperforming… Read More A Close Scrape

Too much choice

We are, as always, indebted to the people who engage with us about Women Talking About Learning. I put a post out last week – a quick video asking for guests for a couple of episodes – and we were, as happens, overwhelmed with replies. For that, thank you. What also happened – as is… Read More Too much choice

Apprenticeships and Curveballs

Hi everyone. A few weeks ago, I put a call out for guests for women talking about learning and the response was great. So thank you very much. We are nearly there, but we still need one or two more people for a couple of episodes that we want to record this summer. And the… Read More Apprenticeships and Curveballs

Pushing back

I’ve been against video podcasts for ages; the editing, production, and distribution all take more than an audio-only podcast. But. There is a significant move towards video podcasts now and an expectation that video needs to be part of the offer. This means a big change in a lot of the work that I might… Read More Pushing back

Different crafts

I know some brilliant writers, people whose prose stops me mid-sentence. Ask them to write for audio and something breaks. The sentences stay too long, the ideas arrive in the wrong order, the logic is built for eyes, not ears. A reader can pause, reread, skip back, a listener can’t. Writing for readers and writing… Read More Different crafts