I was reading an article about how modern music features fewer key changes than 40, 30 , or even 10 years ago. Since 2010 only one number 1 in the US has featured a key change. Key changes are included in music to add interest, denote a change of feeling or mood, and to surprise… Read More Where did all the key changes go?
I did a recording thing with Russell Sweep the other day which you might want to listen to. One of the things I suggest is essential as a speaker is making sure your content as a speaker is a clear follow on from the title. I hate being sucked into a session and then finding… Read More Speak to the title
I keep seeing articles with lists of things you ‘MUST’ do to make your learning strategy, marketing, digital transformation, customer education, employee induction, etc. They are usually between 5 and 10 elements long – 7 is the sweet spot – and include things like: These seem like basics and it’s easy to mock their simplicity.… Read More Get the basics right
A year ago I wrote about how movies had changed their first 20 minutes to take into account the different viewing channels people use. I was on a few webinars last week and the shift to online means you’re lucky to have 5 minutes now to make sure people have a reason to be there.… Read More The first 5 minutes
Lost and Desperate 